Kate Moss Launches her Final Mainline Collection for Topshop this Autumn/Winter 2010

Kate Moss launches her final mainline collection for Topshop this Autumn Winter 2010, featuring '70s inspired pieces, capturing Kate's unique take on vintage bohemian dressing, launching in November.

Beautiful floral printed day dresses are Biba-esque; delicate chiffons and cottons are decorated with daisy and star prints and sleeves are bell-shaped. Cross stitch panels, embroidered flowers and fringing feature on shift dresses creating a hand-made feel. The tea-dress makes a welcome return in chiffon, more ladylike just-below-the-knee length and a classic peasant dress is brought up-to-date with paisley inserts. Floaty chiffon pirate blouses and silk shirts in chintzy prints echo this hippy laid-back dressing. A Stevie Nicks-influenced cream and terracotta patchwork chiffon maxi skirt worn with a sheepskin and grey suede shrunken bomber jacket makes a key look of the season.

Knitwear is casual yet feminine. A grey shaggy hooded cardigan is the perfect cover-up, a dainty floral print crew neck is cute whist a camel and black stripe boatneck jumper is a wardrobe staple.

A dramatic black long sleeved playsuit with fringing along the arms captures the spirit of Kate's passion for dressing up and her attention to detail. A plain cream crepe tunic is spruced up with a faux fur collar and chiffon cape and a petrol coloured feather bolero with a high collar is the ultimate in theatrical dressing.

Sequins and beads are scattered over limited edition dresses offering luxurious and unique eveningwear. Rows of diamante wrap around a sleek ivory chiffon tiered maxi dress and a fierce black chainmail dress needs no accessory. For the ultimate in glamorous party dressing, fifty of the popular 'perfume dress', a backless sequin maxi from previous seasons reappears in an elegant gunmetal.

A pair of midnight blue velvet hotpants with a cream lace trim epitomizes Kate's romantic side as does an exquisite cream lace smock dress with a velvet peter pan collar and a sprinkling of diamante.

Underwear remains flirtatious yet soft and girly. A nude balcony bra with a black lace trim and ultra thin straps is seductive and sophisticated, whilst a triangle bra in grey glittered chiffon is playful. Luxurious nightwear comes in the form of a pyjama and teddy set in a floral print crepe de chine.

Reflecting Kate's love of vintage jewels, a series of statement cocktail rings using semi-precious stones, and delicate star and heart gold necklaces make an exciting debut for the collaboration.

Celebrating the inimitable success of the previous collecti women's coats ons, the collaboration presents Kate Iconic. Ten of the most popular sell-out pieces since the debut in 2007 have been hand-picked to be sold once more. Making the shortlist is the stand-out pansy print dress and black dobby one shoulder frock.

As part of the final mainline collection, there will be a promotion available on Topshop.com where users can see what Kate wears each day in the run up to the launch of her AW10 collection. Additionally, the official Topshop YouTube channel will feature an exclusive Kate Moss video showcasing items from the new range.

Notes to Editors:

• Kate Moss (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?langId=-1&parent_categoryId=210521&storeId=12556&catalogId=33057&pageSize=20&categoryId=210522&sort_field=Newness) Topshop launched in May 2007.
• Fall 2010 will be the 14th AND final mainline Kate Moss collection.
• Kate Moss Topshop ships to 104 territories worldwide.

About Topshop:
Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002.

Topshop is continually recognised as being an authority on women's fashion and clothing (http://www.topshop.com/ ) such as jeans, dresses (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12556&categoryId=209717&top=Y&catalogId=33057&langId=-1&parent_categoryId=208523&beginIndex=1&pageSize=20&sort_field=Relevance), scarves and shoes.

Topshop has won several awards for design reputation and new services, and has a wide range of clothing from women's jeans and jackets (http://www.topshop.com/webapp/wcs/stores/servlet/CatalogNavigationSearchResultCmd?storeId=12556&categoryId=209744&top=Y&catalogId=33057&langId=-1&parent_categoryId=208526&beginIndex=1&pageSize=20&sort_field=Relevance) to maternity wear.

Topshop was the first fashion retailer to show on schedule at London Fashion Week in September 2005 when it presented its own acclaimed in-house design collection Unique (created in 2001). Subsequent partnerships with international boutiques as far flung as Tokyo and LA followed and Topshop continues to grow its reputation for supporting exciting new talent.

PR Contact:
Liz Shuttleworth
Press Officer
Press Office
Arcadia Group Ltd
70 Berners Street
London
W1T 3NL
020 7927 1484
http://www.topshop.com

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